Great Eastern Takaful targets RM30m contribution from new product

Posted on 29 September 2011 – 05:39am

Premalatha Jayaraman


KUALA LUMPUR (Sept 29, 2011): Great Eastern Takaful Sdn Bhd is targeting a total weighted contribution of between RM25 million and RM30 million in the next 14 months from its latest product called i-Great Amal.

It aims to secure some 30,000 to 40,000 new policyholders for this product.

Its executive director and CEO Mohamad Salihuddin Ahmad said i-Great Amal, which is targeted at Muslims, offers protection against unexpected events, a double coverage while performing hajj or umrah that will help one to manage their finances and provide protection during the journey.

“There are more than two million Muslims in Malaysia performing the hajj or umrah every year. We hope to penetrate this market,” Mohamad Salihuddin told reporters after launching the new policy here yesterday.

i-Great Amal also offers compassionate benefit of RM2,000, Badal Hajj (Hajj by proxy) and is entitled for tax exemption, among other benefits. It is for customers aged from 30 days to 60 years.

Mohamad Salihuddin said the company has 3,000 qualifed Takaful agents and was looking to recruit more to provide better service.

He also said there were more insurance products in the pipeline. One of them is an education product, which is expected to be rolled out at the end of this year.

Last year, Great Eastern Takaful launched two investment-linked family Takaful products, namely i-Great Damai and i-Great Abadi.

Great Eastern Takaful is a joint venture between I Great Capital Holdings Sdn Bhd, a subsidiary of Great Eastern Holdings Ltd, and Koperasi Angkatan Tentera (M) Bhd.


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